Green options transforming a wedding industry prone to waste

Green options transforming a wedding industry prone to waste

After two chaotic years for the wedding industry, searches on Pinterest for thrifted weddings have tripled.


NEW YORK — The wedding industry remains fraught with waste, but a growing contingent of brides and grooms is pushing for more sustainable changes, from the way they invite guests to the food they serve and the clothes they wear.

The wedding resource The Knot estimates that more than two-thirds of about 15,000 site users did or planned to incorporate eco-conscious touches, including secondhand decor, minimizing food waste and avoiding one-time use products. Nearly 1 in 3 said vendors should be more proactive in leading the way.

After two chaotic years for the wedding industry, searches on Pinterest for thrifted weddings have tripled, and they’ve doubled for reuse wedding dress ideas, according to the site’s 2022 wedding trends report. The online resale giant Poshmark said demand for secondhand wedding dresses is at an all-time high, especially for those costing $500 or more.

Lauren Kay, executive editor of The Knot, said more venues, caterers and other vendors are taking notice.

Green options transforming a wedding industry prone to waste